Definium Celebrates Pride’s 30th

Definium Design Group celebrates Vancouver Pride’s 30th anniversary of the flag.
By commemorating this year’s grand spectacle, we developed an array of visual materials, from posters to, graphics, transit shelters, skytrain wraps and much, much more.

We are proud to have worked for such an established and forward thinking society, we can’t wait to work with them in years to come.

HAPPY PRIDE!

www.vancouverpride.ca

“Our 30th Pride Parade begins at Robson and Thurlow, heads West down the hill to Denman street, follows Denman to Pacific and then finishes at Sunset Beach. With 140 parade entries and 385,000 spectators, this is the MUST SEE event of the year in Vancouver.”

Definium Parties at Koodo’s Big Night Out

On Friday August 1, 2008 Definium Design light up the streets with our friends at Vancouver Pride at their annual party, Koodo’s Big Night Out. Four busy city streets on Davie St. were blocked off for the exciting night of partying. Pride organized two beer gardens, two stages, performers, dancers, bands, food vendors, games and porta potties. We partied till midnight and until the wee hours of the morning.

Pride can sure put on a party!

www.vancouverpride.ca
Presented alongside Vancity, Koodo’s Big Night Out will include licensed areas with DJs, multiple stages, artisans, dancing, and a youth area from 7pm-12pm on Friday August 1st. Sections of Davie St. will be temporarily closed between Burrard St. and Bute St. to host the event. While licensed areas will be blocked off, Davie St. will remain open for anyone on foot to enjoy the event and Pride celebrations.

One bad apple spoils the barrel

Experiments from marketings experts from York, Queen’s and Carleton universities conclude that misleading advertisements that are later corrected have a profound negative effect on consumers. Consumer attitudes tend to be more cautious to any selling message up to 6 days after viewing the notice to correction.

Source.

http://www.canada.com/vancouversun/news/story.html?id=4af68170-0543-49b8-9c15-613e9ab97d54